web design

web maintenance package (2)

7 Things That Need to be in Your Web Maintenance Package

So, you have taken our advice and decided to subscribe to a web maintenance package after all. The next step is finding out which elements of a web maintenance plan are important to you and which are not. This article attempts to look at some of the more common services that most businesses in Singapore need …

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web maintenance plans

6 Reasons Why Businesses Need a Web Maintenance Plan

It took a while but you have managed to get yourself a beautiful new website for your company. Congratulations! So, what happens now? Are you just going to leave it untended in the wilderness of the Internet? We hope not. A modern website is not a static affair. Every website needs to be maintained, updated and protected. …

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13 Essential Features for a Modern Website in 2017

Are you planning to build or redesign your website this year? We look at some essential features that every essential website needs to have in 2017. MOBILE-FRIENDLINESS Mobile and tablet Internet usage has surpassed desktop usage worldwide since 2016. Your customers are increasingly mobile and they expect you to be able to cater to their …

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What are buyer personas?

What are Buyer Personas? Definition, History & Benefits

We’re sure you’ve noticed that the behaviour and expectations of your customers are changing. Modern buyers of today are digitally savvy, socially connected, highly mobile, empowered, knowledgeable with nearly unlimited access to information and people in real time, If you’re trying to connect and convince these modern buyers, marketing at the demographics level is simply …

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Google AMP Cover

What are Accelerated Mobile Pages (AMP) and Why Should You Care?

Over the last few months, a number of our clients have been asking us ‘What is AMP?’ The Accelerated Mobile Pages (AMP) Project is an open source project that attempts to make mobile pages load more quickly by boiling a web page down to its most essential elements. It uses a form of stripped down …

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seo-web-design-featured

How to Stop a Website Redesign from Killing Your SEO

Things have been going well for you so far. The economy’s picking up, your marketing efforts are starting to bear fruit (in part, of course, to the excellent digital marketing efforts you have been doing) and you’re completing the final piece of the puzzle – your website redesign. You have been pushing for it for …

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19 Quick SEO Tips That Should Be Part of Your Web Design Education

Coming up with a web design that is great for both the user and search engines is something that web designers should learn early in their career. This enables them to approach their projects from an additional different perspective – that of the business owner who is concerned about traffic and conversions and revenue. ‘Branding’ …

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Increase Website Credibility

How to Increase Website Credibility to Attract More Leads

“99% of B2B buying is about covering your butt,” say the authors of a Mediative study of 3,000 business buyers. This isn’t very surprising (remember the insanely successful tagline – ‘Nobody ever got fired for buying IBM?’). Risk reduction – reducing your prospects’ perceived risks of buying your products or services – is an important …

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