social media

facebook kpi reports

Breaking Down Our Facebook Metrics Reports

As a digital marketing company that focuses on search and social media management in Singapore, we spend a fair amount of time preparing and analysing reports and Facebook metrics for our clients. We have standard social media reports that are suitable for most clients but we are also able to customise our reports to each …

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10+ Interesting Social Media Statistics (2018)

Singapore is one of the most connected countries in the world with a vibrant local social media scene. This article explores Singapore’s social media statistics across Facebook and Instagram (updated 2018). Few would be surprised that Singapore has a high Internet penetration rate of 82%. Social media has also taken hold of the population, with …

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The Psychology of Sharing: 5 Reasons People Share Online

Getting your content shared is all about building a relationship and trust, is the foundation of that relationship. Your audience’s Facebook wall is becoming increasingly crowded. On average, each time you log in, your Facebook news feed has about 1,500 new stories to display. As a social media agency right in the trenches, we know …

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Top 10+ Benefits of Social Media Marketing

There are over 2.8 billion people on social media right now, and that number is increasing very quickly, especially in the Asia-Pacific region. Singapore has a 77% social media penetration rate while Malaysia isn’t too far behind with a 67.7% penetration rate. Here’s a link if you need more social media statistics to convince you …

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Have You Heard? Declining Organic Reach Means Facebook is Pay-to-Play

It seems that many brands, at least in Singapore and Malaysia, didn’t receive the reachpocalypse memo. They seem very surprised when we tell them that ‘Hey, you need to pay for ads on Facebook now if you want to get any meaningful reach.’ Well, we can’t blame them though. It does seem counter-intuitive. I mean, …

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How to Write the Best Facebook Posts for Engagement

The average Facebook news feed contains an average of 1,500 stories from a user’s friends. That’s a lot of noise. How do rise above it and get your Facebook posts noticed? Here are some tips. The Best Facebook Post Is… Is Part of a Regular Content Publishing Schedule The guys from AgoraPulse studied over 8,000 …

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Social competitive analysis Facebook

Social Competitive Analysis for Facebook

A social media competitive analysis allows you to methodically review your competitors’ Facebook strategy and performance. Aside from an internal social media audit, we believe that a competitive analysis is an important part of developing your own social media strategy because it prevents you from making the same mistakes they are and provides you with …

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