Samm L

Samm L. is a content writer and developer at CloudRock Sdn Bhd.

5 Rules for Writing Push Notifications That Get Noticed

Push marketing has become an eminent tool to achieve customer attention and retain them over an extended period. They are more like reminders that poke users to have a look at something. Re-engaging inactive users and boosting in-app conversions are some of the primary goals fulfilled by every interactive push notification content. Keeping these goals …

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web maintenance plans

6 Reasons Why Businesses in Singapore Need a Web Maintenance Plan

It took a while but you have managed to get yourself a beautiful new website for your company. Congratulations! So, what happens now? Are you just going to leave it untended in the wilderness of the Internet? We hope not. A modern website is not a static affair. Every website needs to be maintained, updated and protected. …

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Google Analytics vs Universal Analytics

Universal Analytics vs Google Analytics: A Marketer’s Guide

As of April 2014, Google announced that the latest iteration of its ubiquitous Google Analytics web analytics platform was ready to be brought out of beta and into the limelight. Unsurprisingly, it didn’t exactly set everyone’s imagination afire here in not-so-analytics-obsessed Malaysia. For the typical business user, the first difference you would spot is the …

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