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Marketer’s Guide to Global SEO

Global SEO is not for the faint-hearted marketing manager. It is difficult, costly and time-consuming. But the rewards of a well-executed...

The Problem with ‘SEO Packages’

If you've been looking around for an SEO company, we're sure you've seen many 'SEO Packages' being offered. They look...

Top 10+ Benefits of Social Media Marketing

There are over 2.8 billion people on social media right now, and that number is increasing very quickly, especially in...

What are Buyer Personas? Definition, History & Benefits

  We’re sure you’ve noticed that the behaviour and expectations of your customers are changing. Modern buyers of today are...

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6 Reasons Why Businesses in Malaysia Need a Web Maintenance Plan

It took a while but you have managed to get yourself a beautiful new website for your company. Congratulations! So,...

SEO for eCommerce: Optimising Content

Following our previous article on the basics of SEO for eCommerce websites, this article will dig a little deeper into how...

10+ Basic SEO Tips for eCommerce Websites

eCommerce is booming, especially in both Singapore and Malaysia. Both Lazada and Shopee have been in the news lately and are...

10+ Types of Link Anchor Text You Need to Improve Your SEO

In our last article, 'Link Anchor Text: A Marketer's Guide', we looked into why the distribution of your website's link...

Link Anchor Text: A Marketer’s Guide

Sure, we understand that search engine optimisation can be full of intimidating jargon. But trust us when we say that...

Marketer’s Guide to Global SEO

Global SEO is not for the faint-hearted marketing manager. It is difficult, costly and time-consuming. But the rewards of a well-executed...

8 Common PPC Mistakes B2Bs Make

Running Google AdWords (sorry, Google Ads now) campaigns can be highly profitable. Setting up a Google Ad account, choosing keywords...

The Problem with ‘SEO Packages’

If you've been looking around for an SEO company, we're sure you've seen many 'SEO Packages' being offered. They look...

The Psychology of Sharing: 5 Reasons People Share Online

Getting your content shared is all about building a relationship and trust, is the foundation of that relationship. Your audience’s...

9 Best Practices for Social Community Management

One of the main objectives of social media marketing is to build a community around your brand. You want an...

Top 10+ Benefits of Social Media Marketing

There are over 2.8 billion people on social media right now, and that number is increasing very quickly, especially in...

23 Tips for Your Next Facebook Post

Being able to come up with Facebook posts that are unique, engaging and interesting week after week isn’t easy. Trust...