inbound marketing

benefits inbound marketing

5 Benefits of Inbound Marketing

Here at CloudRock, we are huge advocates of inbound marketing. We believe that one of the best ways to get customers is to continuously create valuable content to build your credibility and gain their trust. What is Inbound Marketing? Inbound marketing is a type of marketing strategy that utilises many different forms of pull marketing …

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Buyer Funnel Featured

Exploring the Differences between the Sales Funnel & Buyer's Journey

If you’ve read our article on buyer personas previously, you would know that the modern customer has changed remarkably. They have an unprecedented amount of information literally at their fingertips. They do not want to be pitched, sold to, manipulated or closed. The majority of your sales team probably can’t even do that even if …

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