INTEGRATED MARKETING CAMPAIGN CASE STUDY
Tasked with educating the market and combating the rise of illegal real estate negotiators, CloudRock was a part of a multi-agency team that executed a 360° integrated marketing campaign that drove results via traditional and new media.
Integrated Marketing Campaign, Web Design, Video Production
Despite a much reduced budget compared to the previous years’ campaign, we increased awareness and coverage that resulted in a 33% increase in sign ups for Real Estate Negotiator (REN) courses.
BOVAEA had to increase their course offerings from twice a week to three times a week after a few short months.